SEO is always changing. Unfortunately, a lot of webmasters and marketers don’t change with it. As Google (and other search engines) continually strive to provide users with the best possible results while also combatting spammers who seek to manipulate their rankings, they’re forced to upgrade their algorithms and change the way they rank websites. Often times, the result of this is SEO tactics that used to work suddenly become ineffective and, in some cases, even harmful. Keep your SEO tactics fresh and clean, using our outdated tactics list as a guide.
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